A illustration by Chris Koelle from the Bike Snob's book

But unlike other prominent figures in the bike world who rally fellow cyclists under one flag or another, Weiss doesn't consider himself an activist so much as a curmudgeon. (Albeit a curmudgeon with a hot blog, a new book, and a heady slew of good ideas.) His popularity may be a result of his non-hectoring, yet still bitingly impish, attitude — an attitude that, whether he likes it or not, jibes well with the current bike culture. Ride on, Bike Snob, we'll be reading.

BIKE SNOB BOOK SIGNING

Thurs/17 6:30–8 p.m., free

Sports Basement

1590 Bryant, SF

(415) 575-3000

www.chroniclebooks.com/bikesnob