A smattering of the phenomenal sustainability people and places you can plug into around the Bay.
Green your home
Yeah, yeah, you watched The Cove and try to keep up on the latest bycatch horror stories — but sometimes you're out with friends and that petrale sole looks divine ... eek, was it on the "good" list? Text 30644 with the word "FISH" and the name of the waterway inhabitant in question (or be fancy and use the iPhone app) and within minutes you'll receive a text with its sustainability level — and the rationale behind it.
GHOST TOWN FARM
It has been said that the key to success is having good role models. And if your aim is growing your own meals inside city limits, you could do a lot worse than Novella Carpenter. Her book Urban Farmer gave a tantalizing primer on her life farming in West Oakland, and her blog provides inspiration, tips, and community farming news. Carpenter is currently sparring with Oakland city government over urban farming regulations, but we're confident she'll pull through in the end — and educate us all while doing so.
ALEMANY FARMERS MARKET
"Affordable" usually isn't the first word that comes to mind when it comes to local, natural foods. The Alemany farmers market became the first to open in the Bay Area in 1943, and is affectionately referred to as "the people's market." It's rumored to be one of the most affordable markets in the city, and is well-known for supporting small farmers.
Every Saturday, 8 a.m.-3 p.m. 100 Alemany, SF
Ever wonder if your favorite coffee shop or tapas bar is as green as you want it be? This website has user-generated sustainability ratings of hundreds of city eateries (not to mention helpful rankings of businesses from spas to furniture stores).
One of the hardest parts about being car-free are those days when you just want to get out of the city and into nature. Enter Post-Car Press, the website and guidebook assembled by East Bay couple Kelly Gregory and Justin Eichenlaub. The two give you the low-down on how to get to camp-hike spots in Marin County, Mount Diablo, even Big Sur without a motor vehicle.
BAY BRIDGE BICYCLE SHUTTLE
Biking and BART don't always mix, especially at peak commute hours. That's why Caltrans has this smart, cheap shuttle to get you and your bike across the Bay Bridge during morning and afternoon rush hours for only $1. It will pick up you and your steed and drop the two of you off at the MacArthur BART Station and SF Transbay Terminal.
PLANETTRAN TAXI SERVICES
These green taxis and shuttles will take you where you need to go without increasing your carbon you-know-what-print. With a fleet of exclusively ultra fuel-efficient vehicles in the country, it's the first taxi service to put fuel efficiency in the front seat. PlanetTran's primary business is in green rides to and from the San Francisco and Oakland airports.