This is not a game: Cutting edge technology and top video gaming honors doled out right here in San Francisco
Otherwise, demos were scarcer than last year. Lollipop Chainsaw, a new zombie-action title from maverick Japanese developer Suda 51 (No More Heroes), attempted to drum up attention for their summer release date announcement by throwing a zombie-themed party in the claustrophobic 111 Minna Gallery, and EA's joint shooter event showed off Battlefield 3 DLC and the newly-announced Medal of Honor sequel Warfighter. Nothing so newsworthy as the hundreds of little red balloons that THQ unleashed on the city in 2011 to promote Homeland. Glitz and glamour is fun to read about, and brings visibility to a conference that celebrates growth, but the most interesting and lasting moments of GDC 2012 won't be reported in a newspaper or blog. Young developers were inspired, and, for the rest of us, the demos in hotel rooms and swanky nightclub parties are secondary to the certainty that it's useful to learn how games are made, and healthy to think about the people making them.