Love the lie and lie the love.

Gene McDaniels, "Compared to What"

THE STORY OF the bonus track on R&B singer Mya's new album, Moodring, "Real Compared to What," is that of a song that became a commercial that became a song. A duet with rapper Common, it was not originally recorded for Mya's album but as a jingle for a Coca-Cola TV spot that has been airing since March, in which Mya and Common perform the song in a smoky bohemian nightclub. "Real, real, yeah, let's make it really real," the two sing, without ever specifying what they're talking about. (Is Coke real? Are they real? Is Coke keeping it real? Are we keeping it real if we buy Coke because Mya and Common keep it real and they sing about Coke? Am I a punk if I like Dr. Pepper?)

There's even less "there" there on Moodring's full version, with Mya and Common using the words "real" and "really" every chance they get. "Compared to this, y'all, ain't nothin' real," Mya declares, before threatening, "You better recognize it's real." While Mya (fresh from her gig as Carson Daly's lap dancer during his MTV roast) just sounds silly, Common comes off as a joke, hip-hop's bearded poster boy for the end of ideology. "The real can't be bought or sold," he says in a rap he was paid to write by a soft drink company, "it's a trip how the real now is mainstream." It's a trip that he's not being ironic.

But the real trip of "Real Compared to What" is that its cluelessness is based on Gene McDaniels's 1969 soul classic "Compared to What," a song penned in protest of the Vietnam War and domestic civil rights abuses. McDaniels wrote it after he left the country following the assassination of Martin Luther King Jr. in 1968, the same year that found Tommy Smith and John Carlos raising their black fists in black gloves at the Mexico City Olympics during the "Star-Spangled Banner." McDaniels's song (which first appeared on Roberta Flack's 1969 First Take album) railed against a valueless "God-damn nation" that had become a slaughterhouse full of blind hate. He saved his most pointed words for the war in Vietnam: "Folks don't know just what it's for / Nobody gives us rhyme or reason / Have one doubt, they call it treason."

That Mya and Common would agree to turn these sentiments of black antiwar protest into an advertisement that exploits the chorus that carried them may not be surprising ("Everyone wants money," Danny DeVito howled in The Heist. "That's why they call it money!"), but it's certainly jarring given the political moment in which it was recorded and the one it's now entering. The latest war with Iraq was so rife with misinformation and manipulation and so invested in the suppression of dissent and progressive thought that McDaniels's song still resonates and is exactly the kind of musical protest our pop charts have yet to see this year (this might change if the Black Eyed Peas' new hookup with Justin Timberlake, "Where Is the Love?," gets enough Justin fans to agree that the CIA are terrorists).

If I didn't know any better, I'd think Mya and Common's complete depletion of "Compared to What" 's politics (and by extension, their lack of interest in developing any relationship between the civil rights past and the civil rights present that goes beyond pushing product) might actually be a clever commentary on just how arbitrary "reality" has become elsewhere in American culture. The ever proliferating reality-show takeover of prime time – from Paradise Hotel to Who Wants to Marry My Dad? – banks on reality's entertainment value. "Are we really real or are we acting?" Common asks in the song, and in this case at least, it's a good question. After all, the best reality shows are the best shows, the ones with the most devilish casting, the quickest edits, the most manufactured drama. "Where has escapism gone?" a recent New York Times headline asked about reality shows, without offering the obvious answer: reality is the new escapism.

But Mya and Common shouldn't have wasted their time with Coke. They should have sold the song to the White House. "Real Compared to What" is a perfect anthem for the current administration. A war fought over weapons of mass destruction that nobody can find. Five hundred tons of sarin, mustard, and VX nerve agents that never materialized. African uranium that never existed. The day after the director of the International Atomic Energy Agency told Bush none of this was real, Bush told us that it was, in his Jan. 28 State of the Union address – a dangerous work of fiction that launched a real war in the name of things that weren't ever "really real" at all.

Even the real way that Jessica Lynch was rescued wasn't real enough. NBC still plans to make a TV movie about it, though, a movie that will be based on a true story that isn't true, a movie that will become real because we have nothing to compare it to.

Gene McDaniels's 1970 album, Outlaw, is currently available as a reissue on Water Records.