Sweet Tooth: So Fraîche, so cleanBy Megan Gordon
I know, I know. The last thing you want to hear about is a new frozen yogurt joint. Last year, it seemed like the neon Pinkberry imposters were popping up on every street corner. It wasn’t the Jane Fonda yogurt of the 80’s—it was fresh, tart, and had a clean, healthy aftertaste. It was good while it lasted, but I’m over it. There’s only so much mochi a girl can take down.
But the other day, I was cruising down Fillmore, trying to walk off a hearty brunch when I stumbled across Fraîche, a sweet little shop with a brilliantly designed interior (i.e. no neon), and really different yogurt. Trust me. Yes, I already ate brunch—and we’re talking biscuits, grits, a crab benedict, two cups of coffee, and a few bites of a warm beignet. So it wasn’t exactly a small meal, and I was far from hungry. But I couldn’t resist. I had to try a little cup.
I opted for the organic original frozen yogurt (made with Clover Organic milk and owner Patama Gur's own unique probiotic culture) with a pureed apricot sauce, and my dining-partner-in-crime got the plain yogurt (homemade, unfrozen) with cinnamony peaches and raspberry sauce. These aren’t your average toppings: from bright pureed fruits and local honeys to shaved-to-order Callebaut chocolate, a cup of Fraîche yogurt feels thoughtfully constructed and down-to-earth delicious. No unnecessary sugars or weird Fruity Pebble toppings.
The frozen yogurt had a bright tanginess and the apricot puree retained the warm, fruity nostalgia of a late summer afternoon. The unfrozen yogurt was rich, dense, and delightfully smooth. Celebrate the fact that they’re starting to do breakfast this week, opening at 7:00 a.m. Mon.-Fri. (8:00 on Saturday; 8:30 on Sundays), featuring dishes made with unfrozen yogurt, fruit, granola and slow-cooked steel cut oatmeal. In addition, they do amazing housemade baked goods and will serve Blue Bottle coffee. Not only can you get your post-meal fix, but Fraîche will keep you going throughout the day. I like that.
Fraîche Yogurt
1910 Fillmore, SF
(415) 674-6876
www.fraicheyogurt.com
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