By G.W. Schulz

I can't decide what's creepier. The fact that an advertising firm has made a bus stop smell like cookies to promote milk, or the fact that said advertising campaign has itself become an ongoing news story. Yesterday, the Examiner made the geniuses behind the campaign into a news item. Ever wonder what all those douchebags who fill the Mission on the weekends do for a day job? This is it. Maybe tomorrow, Matier & Ross can analyze how the contrived smell of cookies mingles with the smell of a piss-soaked downtown alley. Nothing is sacred and nothing is off limits when you work in marketing and advertising.